What is being assertive?

Standing up for your rights and not being taken advantage of is one definition of being assertive.
It also means communicating what you really want in a clear fashion, respecting your own rights and feelings and the rights and feelings of others.
Assertion is an honest and appropriate expression of one's feelings, opinions, and needs.
How is Being Assertive different from Being Aggressive?
Being aggressive means standing up for yourself in ways that violate the rights of others.
Aggressive behavior is typically punishing, hostile, blaming, and demanding. It can involve threats, name-calling, and even actual physical contact. It can also involve sarcasm, catty comments, gossip and "slips of the tongue."

What causes people to avoid being assertive?
Most people are not assertive for fear of displeasing others and of not being liked. However, although you may avoid some immediate unpleasantness by not being assertive, you could also jeopardize the relationship in the long run if you refuse to assert yourself and then feel taken advantage of over and over again

How Assertive Are You?
Ask yourself the following questions.
• Do you ask for help if you need it?
• Do you express anger and annoyance appropriately?
• Do you ask questions when you're confused?
• Do you volunteer your opinions when you think or feel differently from others?
• Do you speak up in class fairly frequently?
• Are you able to say "no" when you don't want to do something?
• Do you speak with a generally confident manner, communicating caring and strength?
• Do you look at people when you're talking to them?